Toaster Pastry Brand That Debuted in 1964

This page is the CodyCross answer for the clue below from Health and Fitness, Group 2129, Puzzle 4 (Air Purifiers).

Question is: Toaster Pastry Brand That Debuted in 1964

and the answer is: POPTARTS

Word Meaning:

POP TARTS — plural of pop tart

Definitions from Wiktionary.